Burna Boy hits 4 billion YouTube views, sets new Nigerian record

Grammy-winning Nigerian singer Burna Boy has reached another major digital milestone after becoming the first Nigerian artist to surpass four billion total views on YouTube.

The achievement further highlights the global reach of the singer, whose music has continued to attract audiences across Africa and beyond since his emergence on the Nigerian music scene.

Born Damini Ebunoluwa Ogulu in Port Harcourt, Burna Boy gained widespread attention in 2012 with “Like to Party”, the breakout single from his debut album, L.I.F.E – Leaving an Impact for Eternity, released in 2013.

Since then, the singer has built an extensive catalogue spanning several successful albums and projects while establishing himself as one of Africa’s most prominent international music exports.

His career gained another major boost with the release of Outside in 2018, a project that featured the hugely successful “Ye”. He followed it with African Giant in 2019, an album that earned him his first Grammy nomination and further expanded his international audience.

Burna Boy eventually won his first Grammy Award with Twice as Tall in 2020.

He continued his run with Love, Damini in 2022, which included the global hit “Last Last”, before releasing I Told Them… in 2023 and maintaining his presence on international charts.

Music videos drive YouTube milestone

Burna Boy’s visual catalogue has played a major role in his YouTube growth, with several of his biggest songs accumulating tens of millions of views.

Videos for songs including “On the Low”, “Ye” and “Last Last” have become major streaming successes, while his collaboration with Ed Sheeran on “For My Hand” has also attracted a huge international audience.

The four-billion-view milestone therefore reflects not only the popularity of Burna Boy’s songs but also the sustained global interest in his visual content and performances.

The achievement adds another record to a career that has seen the Nigerian singer move from local recognition to becoming one of the most recognisable African musicians on the global stage.