The government initially ordered the suspension after footage of alleged attacks on South Sudanese nationals in Sudan surfaced, leading to protests and retaliatory violence.
The National Communications Authority (NCA) lifted the restrictions after confirming the removal of inflammatory content. While the government justified the shutdown as a necessary measure for public safety, the decision has reignited concerns over digital freedoms and the economic impact of restricting online access.
For many South Sudanese entrepreneurs, social media is more than a communication tool—it is a vital business resource. Small business owners, digital marketers, and content creators rely on these platforms for advertising, customer engagement, and sales. The abrupt shutdown disrupted their operations, leading to revenue losses and frustration.