Investors now prioritize unit economics before funding startups – Oyin Solebo

The Managing Director of ARM Labs Lagos Techstars Accelerator, Oyin Solebo, has said that investors are increasingly focusing on the unit economics of startups before making investment decisions.

She shared these insights during an interview with Nairametrics on the sidelines of the Accelerator’s Demo Day in Lagos on Tuesday, where 12 founders presented their ideas to investors and venture capitalists.

Solebo explained that unit economics encompass the profit a company generates after covering all variable costs, customer acquisition costs, and the lifetime value of the customers, among other factors.